ColdFusion, SEO, Websites and Online Marketing Blogs

 

The Who, What, When, and Where of Organic Facebook Posts


This is the second part of our four-part Facebook series for how businesses can attract and reach more customers. In today’s blog, we will be focusing on creating organic content, including when, what, and where you should be posting, and who you should be trying to reach. Although this is what we recommend...

Facebook For Your Business: The Basics


When you’re talking about digital marketing for businesses, the social media platform that should immediately come to mind is Facebook. In today’s blog, we’ll cover how to set up a Facebook profile, how to build a business page along with your Facebook business manager, and what kind of content you should be creating in order to attract more leads. This is part one of a four-part series so stay tuned in the upcoming weeks to find out how Facebook can help your business’s marketing strategy.

Your 4 Part Guide to How Influencer Marketing Can Help Your Business


In the digital age, influencers have become the new tool in marketing for many millennials and Gen Z-ers alike. From hair vitamins to clothing subscriptions to weight loss items, these influencers can sell pretty much any product to their followers. In today’s blog, we will talk about influencer marketing and how it can help your business.

5 Easy SEO Tricks for People Who Don’t Code


What is a Landing Page? 5 Best Practices for Effective Landing Pages


Landing pages are an effective strategy to help convert your website visitors into leads or conversions. In today’s blog, we’ll cover what a landing page is and 5 best practices for creating effective landing pages. What is a landing page? A landing page is what...

9 Ways Improve Your Site Speed


Did you know that site speed, or how fast your website loads, affect your search engine optimization (SEO)? Google has indicated that loading speed is one of the factors in how it ranks websites. Site speed is an average of how long your individual webpages take to load, which is known as page speed)...

How to Start a Blog for Your E-Commerce Website + 20 Blog Post Ideas for Your Online Store


Have you launched your business blog yet? A blog allows you to communicate with your customers, build a community, share your own stories, and strengthen your brand equity. Running a blog for your online store website is also an effective form of content marketing, which in turn will boost your search engine optimization (SEO), making your website more visible to customers on Google, Yahoo, and Bing. It can be challenging to keep up with a blog and write new content on a regular basis, but the hard work will pay off. Here are a few tips on how to get started with your e-Commerce blog.

Where to Get the Best Stock Images for Free


Photography is an important part of good web design and a good website. Every good site comes with high-quality, attractive, and compelling images that draw their users in. You don’t have to hire a photographer or buy an expensive camera to get good, basic images for your small business website.

Are You Making These 5 SEO Mistakes?


Search engine optimization (SEO) is tricky, time-consuming, and even frustrating at times. From search engine optimized content creation to backlink building, there are a lot of ways to improve your SEO, but who can get to them all? Be more strategic about your SEO and work smarter, not harder. Here are five common SEO mistakes to avoid making that will save you time and get you ahead.

Types of Facebook Ads in 2020


Why use Facebook ads for your small business? Facebook is one of the largest and most diverse platforms for digital marketing today, and it is home to many internet users, including 700 million active daily users. Facebook also gives you a lot of different ways to advertise your business with several different ad formats to help you reach your own specific goals.

7 Instagram Tips to Use for Your Small Business in 2020


2020 is the year of Instagram. Instagram ranks second for the most downloaded free mobile app from the Apple app store as per the published date of this blog. Users of Instagram spend an average of 28 minutes on the app every day, and one in three of the most viewed Instagram stories are from businesses, according to research from Hootsuite. It also serves as a powerful marketing tool because of how natural the paid posts are – they blend into the users’ feed as if they were regular posts from users they already follow.

5 Ways to Win the SEO Game in 2020


SEO serves as one of the most substantial assets in your digital marketing efforts. Now that everyone has jumped on the SEO bandwagon, how will you stand out? In this article, we will cover five different ways to get a head start on your SEO this year and for the years to come. Let’s get started!

Voice Search Trends in 2020 and Voice Search Optimization


Voice search was first introduced to us in 2011 by Google, and now by the end of 2019, about half of all searches made online were through voice. Actually, about 20% of all Americans own a smart speaker or voice search device, according to NRP and Edison Research. The most popular voice search devices include Google Home, Amazon Alexa, and Siri. In fact, 55% of all households in America are expected to own a smart speaker device by 2022 (OC&C Strategy Consultants). And contrary to popular belief that it is mostly younger people who use voice devices, it’s actually adults age 30-60 that are using voice to make purchases more than any other age group, according to a study by Narvar.

Are Your Business and Website ADA Compliant?


If you have a physical storefront for your business, you are required to comply with the Americans with Disabilities Act (ADA). However, if you also have a website for your business, your website may also need to be ADA compliant. Websites and applications have been ruled as extensions to physical stores and therefore must be compliant with the ADA, which may affect your website as well.

What is the new California data privacy law? CCPA: What You Need to Know for 2020


The upcoming California Consumer Privacy Act (CCPA), a new act that aims to protect consumers and their information, has been a hot topic lately. What does this mean for your business? Below, we’ve covered the basics of the CCPA, which will take effect on January 1st, 2020.